Interaction Analytics
Important
Information and features vary according to the roles to which you belong and the permissions associated with those roles. For more information, contact your module manager or your campus support team.
Analytic information comes from SendGrid and allows you to monitor your email communications and gain insight into whether messages have been opened, blocked, or encountered other delivery events. Detailed technical information about each of these statuses is available on Twilio's website: https://www.twilio.com/docs/sendgrid/for-developers/tracking-events/event.
Event | Description |
|---|---|
Processed | Message has been received and is ready to be delivered. |
Dropped | You may see the following drop reasons: Invalid SMTPAPI header, Spam Content (if Spam Checker app is enabled), Unsubscribed Address, Bounced Address, Spam Reporting Address, Invalid, Recipient List over Package Quota. |
Delivered | Message has been successfully delivered to the receiving server. |
Deferred | Receiving server temporarily rejected the message. |
Bounce | Receiving server could not or would not accept mail to this recipient permanently. If a recipient has previously unsubscribed from your emails, the message is dropped. |
Blocked | Receiving server could not or would not accept the message temporarily. If a recipient has previously unsubscribed from your emails, the message is dropped. |
Open | Recipient has opened the HTML message. Open Tracking needs to be enabled for this type of event. |
Click | Recipient clicked on a link within the message. Click Tracking needs to be enabled for this type of event. |
Spam Report | Recipient marked message as spam. |
Unsubscribe | Recipient clicked on the 'Opt Out of All Emails' link (available after clicking the message's subscription management link). Subscription Tracking needs to be enabled for this type of event. |
Group Unsubscribe | Recipient unsubscribed from a specific group either by clicking the link directly or updating their preferences. Subscription Tracking needs to be enabled for this type of event. |
Group Resubscribe | Recipient resubscribed to a specific group by updating their preferences. Subscription Tracking needs to be enabled for this type of event. |
Account Status Change | Your account status changed because of issues related to compliance with SendGrid's terms of service. This can happen when SendGrid identifies abnormal activity such as phishing, elevated spam rates or other potentially bad behavior. For more information on account statuses and what to do, refer to SendGrid's .Account Under Review documentation. |